International Year One in Marketing and Advertising

Study marketing in the UK

Our Marketing and Advertising International Year One will prepare you to join the second year of the BSc (Hons) Marketing and Advertising with Business Experience degree at Kingston University, London. Throughout this programme, you will gain an insight into the marketing and advertising industries, and be given English language support that will develop your speaking, writing and academic skills.

This programme aims to provide you with a great introduction to your future career, and the progression degree also incorporates Business Experience during the standard three years of study. By gaining early experience in the industry of your choice, you can build the skills and confidence you need to increase your employability and transition into your career with success.

Key facts

Course length

Three terms

Find out more about specific term dates for this programme.

Entry points

  • January
  • September

Entry requirements and fees

Find out more about entry requirements and course fees for this programme.

English language tuition

If you need to improve your level of English language to enter the International Year One, additional English language training is available at the International Study Centre. To join the English Language Preparation for the International Year One, you will need to meet the requirements below.

  • One term course: Academic IELTS for UKVI 4.5 overall (min 4.0 in all skills).
  • 8 week course: Academic IELTS for UKVI 5.0 overall (min of 4.0 in all skills).

What you'll study

During the Marketing and Advertising International Year One, you will study the following six modules:

  • Academic English Skills 
  • Business Readiness and Skills
  • Managing Marketing Information
  • Marketing Principles
  • Organisations and Entrepreneurship
  • The Marketing Environment

Progression degrees

Once you have successfully completed your International Year One and achieved the required progression grades, you can join the second year of your chosen undergraduate degree.

Degree Programmes Award Overall Grade English Grade
Marketing and Advertising with Business Experience BSc (Hons) 40% 50% with no skill less than 40%

Madeline testimonial

Kingston ISC Madeline testimonial

“The International Study Centre is a good transition between high school and university. It is definitely a nice advantage, because you do not really need to stress for the first few months, because you already have the background from the International Study Centre.”

Madeline, France
International Foundation Year
Progressed to BA (Hons) Media and Communication and Criminology

Find out more about starting your studies or check the latest COVID-19 information.